Some common types of digital marketing include:
- Search Engine Optimization (SEO): Improving a website so it ranks higher in search engine results.
- Social Media Marketing (SMM): Promoting products on platforms like Facebook, Instagram, LinkedIn, and X.
- Content Marketing: Creating useful content such as blogs, videos, and infographics to attract customers.
- Email Marketing: Sending promotional or informational emails to customers.
- Pay-Per-Click (PPC) Advertising: Running paid ads on search engines or social media.
- Affiliate Marketing: Earning commissions by promoting other companies’ products.